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Erik, Sarah J, Molly K, and Steve K (anyone else?) attended a web-based conference on marketing institutional repositories to the university. The two presenters were from CalPoly and discussed how their IR supported a wide range of resources including university archives, masters theses, and faculty publications.
They covered a wide range of topics but by far the most interesting comment came from Marisa Ramirez who said that the two positions that are primarily concerned with the IR dedicate about 80% of their time to working with the system.